Print on Demand Advice for Artists

Print on demand is an effective way to use your art again and again whether you sell the originals or not. Very useful when starting a greeting card business without financial strain. There are several companies offering print on demand services.

I use Zazzle, an American company that enables all types of visual artists to print greeting cards, prints/posters, mugs, T-shirts and other items of clothing, stationary and more. It provides any number of free galleries where you can showcase your work, create unlimited products and be contacted by customers. You can market your zazzle galleries through text links, banners or flash panels and add it to your facebook pages or external website to drive customers to it.

You set your commission level and zazzle handles everything else. You can be paid by cheque or paypal. It's also worth mentioning you can be paid fees if you refer customers who buy from other zazzlers.

I like the fact that there is no cash outlay and it takes the guesswork out of deciding how many prints and greeting cards I need. With Zazzle I can sell to US customers who can buy as little as one item and not have to pay a lot for postage. I have also sold in some unexpected places. Zazzle has a long reach. You can also let your customers know they can buy bulk greeting cards at discounted rates.

Other notable companies I have experience of are Greeting Card Universe

and RedBubble

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